Posted by Dave
Rap News Network
6/5/2006 11:18:52 AM
Tags and topics realted to this article include Various Artists. Hip Hop, Rap, Urban Culture and Magazine.
XEL Media Group (XMG) and Multi-Media International (MMI) announced the launch of LIQUID MAGAZINE. LIQUID is a new men's lifestyle magazine that covers the best in style, fitness, travel, sports, home entertainment, technology and destinations. Primarily targeted to the urban man, LIQUID Magazine speaks to an audience of successful men who enjoy the best that life has to offer. With an editorial focus on active lifestyle, LIQUID gives insight on where to be and how to play. LIQUID will launch nationally in Fall 2006.
"LIQUID readers were raised in hip-hop culture, are financially savvy and have achieved a high degree of professional success," says Laurence Christian, LIQUID Publishing Director and Editor In Chief. With the glut of hip-hop oriented magazines in the marketplace, we saw the need for an upscale publication that appeals to a more affluent audience. LIQUID is ultra sexy, edgy and insightful without being overly gratuitous. Our goal is to entertain, inform and inspire our readers to live life to the fullest."
With incredible visual layouts, compelling features and in depth editorials, LIQUID Magazine will be a true reflection of its readers. The LIQUID editorial staff collectively brings a culturally creative and progressive viewpoint to the publication.
With an initial circulation of 80,000, LIQUID Magazine will be available nationally at newsstands and booksellers. 15,000 copies will be distributed through closed circulation (VIP lists, hotels, boutiques, spas). An additional 10,000 copies will be distributed at celebrity and marquee events. LIQUID Magazine will be supported with a marketing strategy that includes experiential events, viral (web) marketing and relationship marketing to include corporate lifestyle partnerships.
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