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Napster Turns To Free Ad-Supported Model
Now you can listen to full length audio from over 2 million songs. Each song can be played up to 5 times.
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Posted by Dave
Rap News Network
5/2/2006 6:14:59 AM

Tags and topics realted to this article include Various Artists. Hip Hop, Rap and R&B.

Napster, unveiled today the new Napster.com, its interactive, ad-supported, free online music destination. With the launch, Napster becomes the first legal digital music service to offer music fans free, on-demand listening to over two million major and independent-label tracks five times each. A Web-based music player enables Napster music to be easily enjoyed anywhere online at no cost and also makes purchasing individual tracks and albums and subscribing to Napster's premium services simple. As part of Napster's comprehensive Web strategy, the Company announced two additional features of Napster.com, NapsterLinks and the soon to be released Narchive, two unique and innovative resources designed to help music fans discover more music and easily share their personal music experiences with other fans. Napster Chairman and CEO Chris Gorog will formally introduce Napster.com today as part of his keynote speech at the 2nd annual MUSEXPO event in Los Angeles. The speech will be broadcast live on the Web at http://investor.napster.com/ or http://www.wsw.com/webcast/cc/naps2/.

In addition to listening to free full-length songs and albums, Napster.com members can search through Napster.com's enormous music catalog and access original artist biographies and exclusive programming features, including over 150 pre-programmed playlists. The new Napster.com is easily accessible to music fans using any Web browser on PC, Macintosh or Linux operating systems, without downloading any software or plug-ins. Listening to Napster.com's extensive music collection for free simply requires creating a member name and password and providing a valid e-mail address. Current Napster subscribers can use their existing member name and password to enjoy Napster.com. The free music experience is initially being introduced in the United States and will be extended to other territories over time.

"Napster was born of the idea of eliminating all barriers to discovering, enjoying and sharing music and of putting the power in the hands of fans," said Chris Gorog, Napster's chairman and CEO. "With a vision to empower music fans in a legal environment, with an open, all-inclusive platform, we are very excited to share our new free music experience at Napster.com."

Napster.com's Exclusive Features Expand the Music Experience

In addition to providing free listening to Napster's massive music library, Napster.com also offers new features designed to encourage the global music community to enjoy a more interactive experience.

NapsterLinks (http://www.napster.com/napsterlinks) enable anyone to add links to free Napster music to e-mails, instant messages, blogs and websites, enabling them to bring text to life with free music. NapsterLinks are URLs that link to specific songs, albums or artists in the Napster.com catalog that can be created using a simple, free tool available on the Web site. Music fans can now share legal music across the Web by putting the NapsterLinks they create into any of their electronic communications. Clicking on a NapsterLink anywhere on the Web causes Napster's Web-based music player to open and begin playing free Napster music.

The Narchive (http://narchive.napster.com/) is a public music archive where everyone is invited to contribute to an ever-expanding "People's History of Music." Napster.com members are encouraged to add their unique voices to the Narchive through personal stories, photos and memorabilia. They can also populate their personal entries with free music links from Napster (NapsterLinks) so all members of Napster.com can simultaneously listen to the artists they are reading and writing about.

The Narchive, which will be available as a Beta shortly, offers original biographical information and exclusive photos of artists for anyone to browse. It also features content from some of the foremost authorities in music, such as writer and editor Neil Feineman, who created ma

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