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Hip-Hop News: Third Times a Charm For Ludacris
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Posted by Robert
Rap News Network
10/15/2003 10:41:51 PM

Tags and topics realted to this article include Ludacris and Outkast.

Atlanta-based rapper Ludacris, whose real name is Chris Bridges, earned his first Number One album this week when his third release, Chicken 'N' Beer, debuted at Number One on the Billboard 200 albums chart. The set sold more than 429,000 copies in its first week, according to Nielsen Soundscan.

Atlanta, Georgia has a strong hold on the top of the charts this week as OutKast slipped one notch to Number Two after selling another 187,000 copies of Speakerboxxx/The Love Below. This brings the duo to just below the platinum mark with 931,000 copies sold in three weeks, according to Nielsen Soundscan.

The success of Chicken 'N' Beer is largely fueled by the lead single from the set, "Stand Up" featuring Shawnna, which was produced by Kanye West. Recently LAUNCH spoke with Ludacris who explained that he took a different approach as far as production with his latest set. "You know on this album I really worked with a lot of just hungry producers that are just starting out," Ludacris said. "I think that's important in this game, in this hip-hop game just because as an artist you don't want to get stereotyped as only being able to work with a certain producer. So my thing in this rap game is to try to work with as many different producers I can."

Ludacris also shared that he can basically make a hit record with any producer. "I can make a hit song over damn near any beat," Ludacris said. "And like me just working with a lot of up-and-coming producers, first of all it's cheaper, and second of all, they're hungry so they give me tracks out the ass."

Ludacris' 2000 solo debut, Back For The First Time, and his sophomore set, 2001's Word Of Mouf, were each certified triple platinum for sales of three million copies.

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